Most companies now use social media on a daily basis, whether to promote their services, products or projects, or simply as a way to stay in touch with customers. Yet, what’s even more fascinating, is that many businesses have understood the power of content. They create blog posts, LinkedIn articles, video essays, infographics and case..
Social media has opened a novel and fast-developing sales platform, and having a Facebook page or a Twitter account seems common practice for small businesses. Although according to Convince and Convert, social media only accounted for 1.55% of all e-commerce traffic, with a .71% conversion rate, this does not mean social media can’t help you..